Quote from http://mobileopportunity.blogspot.com/2008/05/nokia-goes-for-1-market-share-in-us.html
There are a lot of reasons --
1. lack of awareness that they can do it,
2. lack of a built-in software store on the device, incompatibility between various versions of S60, etc.
3. But one huge reason is because no one has ever made a compelling case to most users on why they should care about smartphone software.
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