Wednesday, July 02, 2008

How does Firefox make 100 million a year?

...runs out in November 2008. It'll be interesting to see how much this is valued at. Not that Mozilla need to worry, they have significant retained earnings from the revenue they've generated in the last few years.

More here;

http://news.cnet.com/8301-13580_3-9802922-39.html

Source: http://ninetofiveblog.blogspot.com/2007/03/how-does-firefox-make-100-million-year.html

This is a sneaky way of making money by piggybacking on Google ads.

Mozilla Foundation chairman Mitchell Baker... disclosed how much money Mozilla made from their Firefox web browser in 2005: $52.9 million.

Figures were not disclosed for 2006 but Baker did say the foundation’s 2003 revenue was $2.4 million and 2004 revenue was $5.8 million. You can take a guess at 2006 revenue and project 2007 revenue based on that. Now the obvious question; How does Firefox make money?

You see that little Google search box on the upper right? If you use that box to make a search and click on one of the Google ads from the results page, Firefox gets an estimated 80% of the money. In addition to the search box, Mozilla also makes money from searches made on the Firefox start page .

The Google search box adds value and income to Firefox and that is the key to making big money on the Net. Users of Firefox don’t see the Google search box as advertising. Instead they see is as a value added service and they don’t mind that Mozilla makes money from the sponsored links. Most of them don’t even know Firefox makes money from it. I’m sure if they find out it made over $50 million in 2005, they will be shocked. LINK.

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